Head of Communications & Marketing
Jan 2018 - Present
Creation of a Communications department from scratch to disseminate the findings from our research to policy-makers, donors, private companies and non-profit organisations. Achievements to date include:
Jan 2017 - Dec 2017: 1 year
Freelance digital marketing consultant for Performance Consultants France, built an e-learning course "Feed Me Feedback" from scratch on the 360 Learning LMS platform for their clients. The course is split into 3 learning modules + 1 practical, case study module to cement learning. Tasks included:
May 2016 - Dec 2016: 7 months
May 2012 - Dec 2012: 7 months
Sep 2011 - Apr 2012: 8 months
Mar 2010 - Sep 2010: 6 months
Apps for Good is a non-profit organisation which teaches the fundamentals of the digital world to students aged 10 to 18, culminating in the annual Apps for Good Awards at the end of the academic year where the top 7 student teams have their apps launched commercially. As “Expert Volunteer”, I advise student groups throughout the process to guide their product development. Weekly 2-hour Skype meetings.
Annual summer kids camp near Aix-en-Provence, offering a five-day adventure for junior school pupils to experience music, drama, sports, crafts and games in English. Camp instructor for three summers running.
SEO, Branding, E-commerce, CRM, Events planning
Altassian JIRA, Confluence, Lean methodology, Slack, Trello
Google Analytics, Facebook analytics, Nielsen, TGI, Mintel
MSc in Marketing and Creativity
An 18-month programme at ESCP's London and Paris campuses. ESCP's groundbreaking curriculum integrates traditional lectures with creative industry seminars offering a professional internship, direct experience with start-up communities and a consultancy project for a corporate client.
MSc Thesis Title: "How to build trust in an e-commerce brand and the implications for the magazine publishing industry"